About Devin Pallone

Devin is a long-time writer who truly loves the craft. She holds a Master of Liberal Arts degree from the University of South Florida, where she focused her studies on creative writing. Her adventurous spirit recently took her from Florida to California, where she spends her free time exploring the coast and getting new writing inspiration. She enjoys coming up with creative content, writing lifestyle blogs, and helping small and local businesses thrive.

Here are my most recent posts

I Set Up a Business Blog – Now What? Part 4: Staying Consistent

If you’ve heard one inspirational quote about consistency, you’ve heard them all. We aren’t here to hit you over the head with all the reasons you should stay on top of your blog. You already know that consistency is key in content – or else you wouldn’t have gotten this far! Instead, we’re here to explain how consistency relates to blogging, how … [Read more...]

I Set Up a Business Blog – Now What? Part 3: Building Your Audience

What is a business blog without a loyal readership? Cultivating a blog that your audience will actually want to read is just the first step – now you need to attract users and incentivize them to keep up with your blog. “If you build it, they will come,” isn’t always the case with a business blog. Many of the most successful bloggers today had … [Read more...]

I Set Up a Business Blog – Now What? Part 2: Integrating Other Channels

No business blog can achieve its full potential without integration with other channels. Multi-channel marketing is an absolute must for the success of your campaign. If you’re feeling lost when it comes to integrating a blog with social media platforms, podcasts, and/or email campaigns, don’t worry. Use Part 2 of this series as a jumping-off point … [Read more...]

I Set Up a Business Blog – Now What? Part 1: Generating Ideas

Congratulations on setting up a business blog! Take a well-deserved moment to pat yourself on the back for a job well done. Then, settle in to begin the next phase – learning how to maintain a blog that will drive traffic to your website, generate new leads, and ultimately help establish your brand as a mainstay in its industry. As a budding … [Read more...]

What You Can Learn From These 4 Brilliant Law Bloggers

People count on lawyers for trustworthy, cutting-edge legal information. They look to an attorney’s blog for advice, counsel, and comfort in times of need. The quality of a law firm’s blog posts speaks volumes about the quality of the practice. One of the best ways you can communicate to potential clients that you are the firm for them is through … [Read more...]

5 Blogging Tips for Plumbers

As a plumber, don’t underestimate the power of your blog. Posting consistent blogs is one of the most effective ways to generate leads, attract more website visitors, and ultimately boost your client base. However, a blog won’t transform your business overnight. It’s a long-term marketing strategy that will work for your plumbing company only if … [Read more...]