About Paige Duffy

Pursuing her love of writing fiction, Paige earned a Master of English and Creative Writing degree from Southern New Hampshire University. Constantly busy, she loves putting her all into a project until it's done. When she’s not creating stories, she’s experiencing them—either through books, manga, or games.

Here are my most recent posts

Simple Tech for Small Business Owners, Part Six: HTTP vs HTTPS

Cybersecurity is something that is on everyone’s minds these days. From the risks of potential hackers to phishing schemes, we’re always wondering what new threat will come to the surface. In addition to these problems, website owners have their own worries about security as well. Any website owner should take steps to ensure the security of … [Read more...]

Simple Tech for Small Business Owners, Part Five: HTML

In my previous post, I discussed WordPress, one of your content management system (CMS) options for building a website. Most CMSs don’t require users to have any knowledge of code to make a functioning website that’s ready for business. Even so, understanding basic code can help any business owner greatly. Coding may seem like an impossible to … [Read more...]

Simple Tech for Small Business Owners, Part Four: WordPress

So far in this series, we’ve talked about ways to drive traffic to your site using SEO and PPC and how to use analytics to make informed decisions. At the core of all these concepts is that your small business has a website. Many do, of course, but if you haven’t set up your website and blog yet, you may be wondering where to start. (Side note: … [Read more...]

Simple Tech for Small Business Owners, Part Three: Google Analytics

Taking the steps to incorporate SEO and PPC techniques is a great way to drive traffic to your small business website. There’s a lot of potential in just those two strategies, but you may have some questions about their impact. Just how many people are visiting your website? What are they doing on the site? How long do they stay? Knowing the … [Read more...]

Simple Tech for Small Business Owners, Part Two: PPC Advertising

In the last post in our series, we talked about the ever-present need for understanding search engine optimization (SEO). But when you’re a small business, it can be difficult to compete with much larger websites. Often, a potential customer using a search engine won’t even click past the first page of results – and if your website isn’t there, … [Read more...]

Simple Tech for Small Business Owners, Part One: SEO

Small business owners have a lot on their plate. They not only have to handle all the logistics of running a business, they also must spend time finding ways to best promote their services so that their company can thrive. In today’s world, technology has become the predominant way for marketing and advertising, meaning that the small business … [Read more...]