Groupon Continues the Battle for E-Commerce Dominance With Redesign

A while ago, I wrote on this blog about Groupon laying the groundwork for its goals for expansion. Now, Groupon has continued on this path with a major overhaul to both its website and mobile apps. This complete redesign serves two goals: added functionality and a more sophisticated look that reflects the future of Groupon as a company. While added … [Read more...]

5 Conversion Tips You’ll Need in 2012

1)     Define Your Goal More specifically, know exactly what you want people to do once they hit your site. Last Week, Darren at ProBlogger posted about “What do you want your first time reader to do?”which was perfectly succinct. Sometimes you want subscribers, sometimes you want immediate sales, and sometimes you want something else entirely. … [Read more...]