How to Take a Blogging Vacay: Find a Guest Blogger

It happens to everyone. That feeling of “if I have to come up with something else to write I don’t know what I’ll do.” Running a blog is serious work, especially if your blog is a reflection of your business. Whether your blog is business or personal, every post counts. It’s a synopsis of you and your business, what you’re about, and what’s new in … [Read more...]

5 Ways Pinterest’s Secret Boards Can Work for You

Have you tried Pinterest’s new secret boards yet? You should. Turns out these boards – hidden from the sight of noninvited parties – are more than a gimmick. In fact, they can be very useful for companies, offering opportunities for everything from private market research to profiling competitors. Here are five ways you can use them for your … [Read more...]

Want to Guest Blog? How to Pitch a Guest Post

You already know why guest blogging is important. From quality backlinks to explosive exposure, there are few who would argue that guest posting is a waste of time.But how do you actually pitch a guest post? What are the steps between thinking, I’d love to be on that blog, and then seeing your work published on said blog? #1 Choose the Right … [Read more...]

3 Ways to Keep Old Content Fresh

The longer you blog, the more old content you have sitting in your archives – are you putting those archives to good use? The truth is, all the posts filed in your already-blogged-that folder are a goldmine of opportunity. Here are three ways to turn them into powerful, traffic-building machines! 1. Update High-Traffic Posts The first key to … [Read more...]

Guest Blogging: Why It’s Important & How to Do It Well

Content is good.Blogging is great.Guest blogging is fantastic.Guest blogging carries all of the benefits that your standard blog brings to the table: fresh new content, SEO value, “thought leadership,” or whatever you’d prefer to call it, etc.However, guest blogging takes these principles one step further by exposing you to a new … [Read more...]

Guest Post: 5 Ways to Use Video in Content Marketing

It’s hard to find a medium more powerful than video for reaching an audience. Visually oriented and compelling, videos often tell a company’s story more quickly and more clearly than plain text or even photographs. And with so many user-friendly, simple video tools available today, there’s never been a better time to begin using video in your own … [Read more...]