Nemo on the Way, How Will Social Media Help?

Turn on the television and you might think you're having déjà vu. Memories of the terrible storm Sandy aren't far off in the minds of many on the east coast, and now a new storm is on the way. Winter storm Nemo is set to start dumping tons of snow and bring heavy winds Friday and into Saturday. What sort of role will social media play during this … [Read more...]

Integrating Social Strategy for SEO Benefits

If you manage or maintain a website, then you know how vital SEO can be in driving up your web traffic. This year saw some big changes to Google's search algorithms, calling for an updated and more involved approach to SEO. Google now incorporates social media rankings as well as regularly updated, relevant content into its search algorithm. This … [Read more...]